When people make purchases they are generally influenced by these things…

Posted on July 13th, 2009 by Mikael
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authors use symbols to drive their stories forward, marketers can also use them to motivate…

Posted on July 12th, 2009 by Mikael
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the ability to build, boost and sell image takes time, effort and an understanding of human nature. There are secrets about…

Posted on July 11th, 2009 by Mikael
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A restaurant chain that wants to launch a new “must try” product might first draw on the image it has carefully produced for its…

Posted on July 10th, 2009 by Mikael
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The real secret to marketing success lies in understanding human beings. People are complex creatures that are…

Posted on July 9th, 2009 by Mikael
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